If you frequent Flying J fuel stops, which are located around the United States, you may be unpleasantly surprised to find that they will no longer be accepting Visa credit cards at their truck pumps as of May 25. The chain will still be accepting these cards at their convenience store and at their unleaded fuel pumps.
The reason for the decision was purely financial. Apparently, accepting Visa at their pumps was costing the company 5 cents per gallon in processing fees. According to Flying J representatives, the move was in an effort to save their customers money and were rejecting the rising prices of Visa cards.
Some think there are other reasons behind the change. Namely, Flying J has a number of fuel purchase cards, some of which are backed by MasterCard. In addition, the company has a fuel card that is similar to a bank card and, in a sense, is in competition with Visa. This fact may have much to do with the decision to cut Visa out of the equation.
Even if you take the company’s claim at face value – that it made this move in an effort to save their customer’s money – it certainly seems like a step backward. In an age when more and more people are putting away the paper cash and carrying only plastic, refusing to accept Visa seems like a bad decision for a major company. This is particularly true when it comes to filling up the gas tanks of truck drivers, which usually costs hundreds of dollars per fill up. Not too many drivers are going to carry that kind of cash around with them while hauling their goods. Perhaps the company should rethink this move before it is too late.